Privacy Policy

The Company (Bakalikon  UK Limited) is committed to safeguarding your privacy while providing the highest possible quality of service. We will only use the information that we collect about you lawfully and in accordance with current Data Protection legislation. The Company is additionally aware of its obligations to residents and citizens of the EU and UK under the General Data Protection Regulation (GDPR) and this privacy notice complies with the requirements of GDPR.

Privacy Policy

This Privacy Policy describes how we treat personal data, including any personal data processed or collected through our website (Company's website).

Who we are

We are Bakalikon UK Limited. Our company registration number is 12428721. Our registered VAT number is GB342482311. Bakalikon is part of Bakalikon UK Limited. We are the data controller and are responsible for your personal data collected through our website.

If you have any concerns about this Privacy Policy or what we do with your personal data, please contact us via email at

Our commitment to you

We take the protection of your personal data seriously and will process your personal data fairly, lawfully and transparently. This Privacy Policy describes the personal data we are collecting about you and how it is used.


We will only collect and use your personal data for the following purposes to:

  • Fulfil your order(s)

  • Keep you up to date with the latest offers

  • Give you a better shopping experience

  • Help us to make our marketing more relevant to you and your interests

  • Improve our services

  • Meet our legal responsibilities

The personal data we collect

Personal data means any information about an individual from which that person can be identified. It does not include anonymised data, where the identity and identifying information has been removed.  The types and quantity of data collected depends on why and where you are providing it and will include the following:

  • Identity Data includes information such as:  title, first name and last name

  • Contact Data includes information such as:  email address, billing address, delivery address, location, country, telephone number

  • Financial Data includes information such as:  payment card details, PayPal account details

  • Transaction Data includes information such as: details of your purchases and the fulfilment of your orders (such as basket contents, order number, number of items, product details, discounts, shipping costs etc), discount codes redeemed, payments to and from you, correspondence or communication with you in respect of your orders.

  • Technical Data includes information such as: details of device(s) you use to access our website, your internet protocol (IP) address, login data, your username, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, information collected through cookies, pixel tags and other technologies

  • Profile Data includes information such as: purchases or orders made by you, products purchased, feedback, preferences

  • Usage Data includes information such as: how and when you use our website, how you moved around it, what you searched for, website performance statistics, weblogs and other communication data.

  • Marketing Data includes information such as: whether you have opted in to receive marketing from us, date of opt in/unsubscribed


We also collect and use Aggregated Data such as statistical or demographic data. Aggregated Data may be derived from your personal data but is not considered personal data as this data does not directly or indirectly reveal your identity.  However, if we combined or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat this combined data as personal data which will be used in accordance with this Privacy Policy.

How we collect your data

We will only collect and process your personal data where we have a legal basis to do so. As a data controller, the legal basis for our collection and use of your personal data varies depending on the manner and purpose for which we collect it.


We will only collect personal data from you when:

  • We have your consent to do so, or

  • We need your personal data to perform a contract with you. For example, to process a payment from you, fulfil your order or provide customer support connected with an order, or

  • The processing is in our legitimate interests and not overridden by your rights, or

  • We have a legal obligation to collect or disclose personal data from you.


We may use your personal data to support a range of different activities, including:

  • To create an account and register you as a new customer

  • To process and deliver your order including: recording your order details, keeping you informed about the order status: process payments and refunds: assist fraud prevention and detection: provide delivery information via SMS

  • To build a profile of you including: offering personalised product and service recommendations: perform targeted marketing: for the purpose of fraud protection. Some of this profiling may sit with third parties such as our email and advertising provider

  • To manage our relationship with you, including: providing you with information, products and services that you request from us: notify you about changes to our Services, Terms and Conditions or Privacy Policy: asking you to leave a review

  • To enable you to take part in a competition

  • To administer, protect and improve our business and our website including: data analysis, testing, system maintenance, support, reporting and hosting data, setting default options for you

  • To measure and understand the effectiveness of advertising served and deliver relevant advertising to you

  • To use data analytics to: improve our website, products and services, marketing, customer relationships and experiences: and for market research, statistical purposes

  • To recommend products, service discounts and offers that may be of interest to you, including to send you such information by email.

  • To inform or remind you by email of any task carried out via our website which remains uncompleted, such as incomplete orders or abandoned baskets

  • As part of our efforts to keep our site safe and secure

  • As we believe to be necessary or appropriate:

    • Under applicable law, including laws outside your country of residence

    • To comply with legal process

    • To respond to requests from public or government authorities including public and government authorities outside your country of residence

    • To enforce our terms and conditions

    • To protect our operations or those of any of our affiliates

    • To protect our rights, privacy, safety or property, and/or that of our affiliates, you or others


We will only use your personal data for the purposes for which we collect it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. We will notify you if we wish to use your personal data for an unrelated purpose and explain the legal basis which allows us to do so.


If you have any questions about how we use any of your personal data, please contact us via email at

How we share your data

Bakalikon is the trading name of Bakalikon UK Limited. We may disclose and share your personal data with our group companies, and with selected third parties including:

  • To business partners, suppliers, sub-contractors and other third parties that we use in connection with the running of our business for the purposes set out in the section ‘How we use your data’, such as:

    • Third party service providers that provide IT systems and software to host our website

    • Third party payment processing services (including PayPal) to process your payment to us. We do not store your credit/debit card information

    • Third party service providers to fulfil and deliver the goods you have ordered

    • If you order a product from us and to collect it from our pick up point, we will provide the employee with the information they need to facilitate collection

    • Third party service providers engaged to send emails on our behalf including those related to incomplete orders or abandoned baskets, or marketing communications (where consented to do so)

    • Analytics and search engine providers that assist us in the improvement and optimisation of our website

    • Affiliate networks through whom you have accessed our website

    • Third party service providers engaged to obtain service reviews on our behalf

    • Advertiser and advertising networks that require selected data to tailor and serve relevant adverts to you and others

    • If we are under a duty to disclose or share your personal data in order to comply with legal obligations


We will send you marketing communications and promotional offers:

  • If you have consented (Opted in) to receive email newsletters

  • If you have provided us with your details when you entered a competition and you have consented to receive email newsletters


We will stop sending you marketing information if you ask us to.  When you register with our website, it will be obvious how to choose not to receive marketing information from us, and when we send you a marketing email, there will always be an obvious means of unsubscribing from receiving further emails.  You can also opt out of receiving marketing information at any time by emailing If you do opt out, we will need to keep a record that you have done so.


We will not sell your personal information to anyone else, nor will we include anyone else’s products/services in our marketing emails.

Online Advertising

We use third-party advertising companies to keep you aware of what we’re up to and to help you find our products. These companies may use a range of advertising technologies such as web beacons, pixels, ad tags, cookies collected from your visits to our website to tailor the advertisements you may see on third party websites and social media (including Facebook). 

In order to opt out of targeted advertising you need to disable your ‘cookies’ in your browser settings (see Cookie Policy for details).

The Digital Advertising Alliance (which includes companies such as Google, Responsys and Facebook) provides a tool called WebChoices that can perform a quick scan of your computer or mobile devices, find out which participating companies have enabled customised ads for your browser, and adjust your browser's preferences accordingly.

Links to other websites and third parties

Our website may include links to or from our partner websites, networks, advertisers and affiliates, or to social media platforms. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit and personal data to their websites.

Retention period

We will keep your personal data for no longer than is necessary to fulfil the purposes outlined in this Privacy Policy. There are varying retention periods for different categories of information depending on our legal obligations and whether there is a commercial need, such as responding to customer queries. Data is deleted after a retention period has elapsed. 


We take your online security very seriously. You need to have peace of mind that you are transacting with a legitimate and secure site before you buy. We follow strict security procedures to protect the information you give us and to prevent unauthorised access or unlawful processing of your personal information.

When you create an account with us, you will be asked to choose a password, please keep this confidential and do not share it with anyone. We do not have access to this password. If you forget your password, we cannot reset this for you, but will send you a secure link to enable you to do this yourself. 

We take security measures designed to protect the Personal Information you share with us, including physical, electronic and procedural measures. Among other things, we offer HTTPS secure access to most areas on our Services; the transmission of sensitive payment information (such as a credit card number) through our designated purchase forms is protected by an industry standard SSL/TLS encrypted connection; and we regularly maintain a PCI DSS (Payment Card Industry Data Security Standards) certification. We also regularly monitor our systems for possible vulnerabilities and attacks, and regularly seek new ways and Third Party Services for further enhancing the security of our Services and protection of our Visitors’ and Users’ privacy.

Your rights

You have several rights under the data privacy legislation. This includes, under certain circumstances, the right to:

  • The right to ask for a copy of personal data that we hold about you (the right of access)

  • The right (in certain circumstances) to request that we delete personal data held on you: where we no longer have any legal reason to retain it (the right of erasure or to be forgotten)

  • The right to ask up to update and correct any out-of-date or incorrect personal data that we hold about you (the right of rectification)

  • The right to opt out of any marketing communications that we may send you and to object to us using/holding your personal data if we have no legitimate reasons to do so (the right to object)

  • The right (in certain circumstances) to ask us to ‘restrict processing of data; which means that we would need to secure and retain the data for your benefit but not otherwise use it (the right to restrict processing) and

  • The right (in certain circumstances) to ask us to supply you with some of the personal data we hold about you in a structured machine-readable format and/or to provide a copy of the data in such a format to another organisation (the right to data portability)


If you wish to exercise any of the above rights, please contact us by any of the following means:

Phone us on:   07568212854

Email us at:

We will endeavour to respond to all legitimate requests within 30 days. Occasionally, it may take longer than a month if your request is particularly complex or if you have made a number of requests. In this case, we will notify you and keep you updated. We may need to request specific information from you to help us confirm your identity and ensure your right to exercise any of the above rights. This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it.


Please do not hesitate to Contact Us if you have any questions , comments or concerns about this Privacy Policy or complaints regarding the way in which we process your data.  You also have the right to make a complaint to the ICO (Information Commissioner’s Office), the data protection regulator in the UK. We would, however, appreciate the opportunity to deal with your concerns before you approach the ICO, so please do contact us in the first instance.

If we are unable to satisfactorily resolve your concerns, you can contact the ICO either through their website

Updates to this Policy

New legislation governing how personal data is processed, came into force on 25th May 2018. We fully comply with this legislation and our Privacy Policy has been updated as a result of these changes.


Any changes we may make to our Privacy Policy in the future will be posted on this page. Please check back frequently to see any updates or changes to our Privacy Policy. Any changes to this Privacy Policy will become effective when we post the revised Privacy Policy on the site.  Your continued use of the site following these changes means that you are deemed to accept the revised Privacy Policy.


This page was last amended on 10th April 2020